Build Trust with Investors - and Drive Company Value

Investor Relations

We found the IR landscape is overwhelmingly a virtual one, with four in five (80%) respondents preferring
digital channels for communicating with investors over physical or face-to-face methods.

Download our latest research report for more insights –  Investor Relations, The New Virtual Paradigm

Download Report

Eliminate the risk from your quarterly earnings calls

Your Investor Relations team’s ability to build relationships with investors and the media is its most valuable skill, research has shown. And to do that, you need conferencing technology that is not only easy-to-use and reliable – but balances your ability to manage proceedings with stakeholders’ need for access, information and dialogue.

Competing Stakeholder Groups?

Whether you’re engaging your investor community, answering analysts’ questions or responding to media queries, you determine the access you provide to all your stakeholders. Know exactly who you’re addressing and whose question you’re answering, and tailor your message accordingly.

Need to Reassure Investors?

If there’s one call your CEO expects to be glitch-free it’s your earnings call. Don’t take chances with outmoded technology. Close the gap between perception and value with our state-of-the-art Investor Relations conferencing and grow the confidence of your investor community.

Sensitive Topics on the Agenda?

Keep the market fully informed while controlling the message so you can get on with the business of increasing shareholder value. Our dedicated Investor Relations conferencing dashboard puts you in the driver’s seat so you’re always in control.

The Changing Face of IR Communications

Most organisations (45%) utilise their website or email to convey formal updates to investors.
Interestingly, the same proportion now use either teleconferencing or webconferencing for their Investor Relations updates.

Download our latest research report for more insights in to the Digital IR Landscape – Download Report

Building relationships with investors and the media is critical

Remove the barriers and bring your investor calls into the digital age with Redback IR. Discover more about Redback’s Investor Relations service

Immediate Access to reports

Access immediate call details, recordings, transcripts and attendance once your event is over – allowing you to report back to your investors immediately

View and monitor in live time

Our live and interactive dashboard provides a consolidated view of your calls and allows you to manage your Q&A queue via a personalised interface

One call, One rate - no hidden charges

IR Calls can be difficult to budget. Our service a flat rate – meaning no more Unused Line Fees or unexpected costs once your event is over

Discover More

5 Fundamentals for Investor Relations communicators today

IR professionals today are overwhelmingly taking advantage of new digital media channels and virtual event and online conferencing technology to deliver against these requirements, forging strong relationships with shareholders and investors, and providing valuable insights to their executive teams.

Read Blog

7 Ways to Manage Active Investors on the Redback Platform

While restrictions on large gatherings remain in place to help contain the spread of the COVID-19 pandemic, face-to-face AGMs are not a possibility. So how do executive teams facilitate participation via hybrid or virtual AGMs while retaining control of the agenda? The best way is via an online webinar platform such as Redback.

Read Blog

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Looking to improve your investor relationships?
Get in touch to discover how you can run seamless conferences that allow everyone to join instantly.

What are investor relations?

Investor relations, shortly IR, is a department or division in a company that is often public. Investor relations can also be activities linked to the management of investors in a company. This is often the case in a start-up with initial investors. The investor relations department has the duty to provide investors or potential investors with an accurate account of company affairs. This will help private and institutional investors to make informed decisions on whether to invest or not.

Inside big, public companies, the investor relations department is often part of the public relations department. This is the case because the information giving to the press can influence the stock trading and the investors. Some news about a company can have significant impact on financial results. For smaller companies, the Chief Financial Officer is often the person responsible for Investor Relations. The IR team is responsible for communicating information with investors, shareholders, government organizations and the financial world to ensure that the company is being traded fairly and to its value.

In the case of big public companies, the investor relations department is created during the IPO phase. This is the best timing because at this moment, potential investors are trying to access financial statements, critical information about the company to get a sense of the potential of their investment. The investor relation department makes the communication easier and they can conduct internal investigations to get qualitative or quantitative data for the investors. This is a separate department because the amount of information required can be overwhelming and a CFO would dedicate it’s entire time to be able to answer to these needs.

IR teams are especially busy when releasing financial data, be it per month or per quarter, about the company. They also need to organise press briefings, annual general meetings, conferences to inform about earnings, share, stock, current company focus and future developments. IR teams have also to publish specialised reports and documents to the financial community in order for them to get the right information. IR departments have the responsibility to communicate and exchange with investment analysts and experts that provide public opinion on the company.

Why use conferencing systems for your IR?

Since communicating timely and effectively with the overall financial community is key, conferencing systems and platforms are important to get the most out of your IR efforts. Teleconferencing, video conferencing and web conferencing are all ways to improve your IR management. These systems make it easier for you to share financial information with your stakeholders and community. Conference and webcast can be used to stream information online. With videos you can use webinars in order to get the best quality content and engagement with your audience. With our technology, it’s easy for your stakeholders to download a pdf or a statement during the webcast or the webinar. You can also increase and foster engagement during your sessions by adding polls, surveys and Q&A sessions during your webinar.

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